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Browsing Research Articles by Author "Kabata, D."

Browsing Research Articles by Author "Kabata, D."

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  • Determinants of E-Commerce Usage in the Kenyan Banking Sector 
    Kabata, D.; Maina, M. (IOSR Journal of Mobile Computing & Application (IOSR-JMCA), 2022-06)
    Purpose: The study sought to investigate the factors that influence e-commerce usage in the Kenyan banking sector. Despite evidence revealing that e-commerce usage is moderated by local environment, drivers that influence ...
  • Entrepreneurial Marketing and Performance of Insurance Firms in Kenya 
    Wanjiru, N,E.; Wambugu, H; Kabata, D. (International Journal of Managerial Studies and Research (IJMSR), 2022-03)
    Economic and social resilience as well depends upon a robust and stable insurance industry. Its penetration in the globally is a cause for concern, with an unstable rate of below 10%.The Kenyaninsuranceindustryisso fragmented ...

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