Abstract:
This study explores the need for appropriately fitted maternity clothing for pregnant women, emphasizing
the significant physical changes they experience. Regular clothing becomes unsuitable due to varying
anthropometric changes across trimesters, necessitating maternity apparel that accommodates the
changes. Previous research highlights the challenges in accommodating diverse body morphologies and
stresses the importance of anthropometric data in creating effective size charts. This study aims to
develop a conceptual framework for maternity apparel manufacturing in Kenya, utilizing localized
anthropometric data to ensure well-fitted garments. Through a mixed-methods approach, the research
collects and analyzes detailed body measurements from Kenyan pregnant women and integrates insights
from local apparel manufacturers. The findings underscore the necessity of trimester-specific size charts
and advocate for a structured manufacturing process that enhances garment fit and consumer satisfaction.
The proposed framework promises to standardize production, support a competitive local industry, and
improve the overall maternity clothing experience for Kenyan women.
